Club Car helps iconic Dubai resort deliver legendary five-star service with new utility fleet
Club Car, a brand of Ingersoll Rand, has implemented a new fleet of electric utility vehicles at Atlantis, The Palm, to help one of Dubai's most iconic resorts deliver its legendary five-star customer service.
Photos and text: Landmark Media©
The emission-free electric utility vehicles are being used to meet a diverse range of needs across the 46-hectare resort, from escorting guests around the ocean-themed complex in complete comfort, to delivering goods and resources across its numerous five-star facilities, and even serving as medical service vehicles and mobile kiosks.
Commenting on the long-standing relationship that spans over a decade, Bhanu Singh, Director of Procurement – Atlantis, The Palm, said: "As one of the world's most iconic resorts, we strive to seek out 'the best of the best'. When it comes to utility vehicles, however, we've never found a match for Club Car, which is testament to its brand presence in the Middle East and its reputation globally.
"We aim to consistently go the extra mile for our guests, ensuring we deliver exceptional customer experiences every step of the way. This ethos is shared by Club Car and the team at Hydroturf, whose local support, service and care has played a significant role in our continued partnership with Club Car."
Supplied by Club Car's distributor and partner in the Middle East, Hydroturf International, the new fleet includes Carryall 500 and 700 models, some of the most versatile work utility vehicles in the marketplace for hauling bulky loads and fully adaptable to meet Atlantis, The Palm's diverse needs. Club Car's Transporter series is being used by the resort for carrying both people and goods thanks to fold-down rear seats.
"The quality of the vehicles, from the individual components to the build of the cars, is exemplary," Bhanu Singh continued. "We can use the cars on one single charge for over 12 hours every day, which means very little downtime. Added to the fact the vehicles are durable, extremely reliable and require minimal maintenance, makes them a very smart investment for us."
Atlantis, The Palm is the first entertainment resort destination in the region and is located at the centre of the crescent of The Palm in Dubai. The unique ocean-themed resort features a variety of marine and entertainment attractions, as well as 17 hectares of waterscape amusement at Aquaventure Waterpark, all within a 46-hectare site. Atlantis, The Palm is also known as the culinary destination in the region with a collection of world-renowned restaurants including Bread Street Kitchen & Bar, Hakkasan, Nobu, Ronda Locatelli and Dubai's ultimate entertainment destination, Wavehouse. The resort boasts an impressive collection of luxury boutiques and shops as well as extensive meeting and convention facilities.
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